Trending First Time Home Buyers….WHO ARE THEY?


While the overall number of first-time homebuyers continues to decline, one segment of the population is bucking the trend. Young people ranging in age from their late teens to mid-30s, known as millennials, are the largest and fastest growing group of homebuyers, according to the National Association of REALTORS® (NAR). Instead of converted industrial spaces and hip coffee shops in city centers, these young people are opting instead for older single-family homes with manicured lawns and soccer leagues in the suburbs.

The median age of millennials, 30, is the driving force behind this trend. “This is typically the time in life where one settles down to marry and raise a family,” says Lawrence Yun, NAR’s chief economist. And these buyers are choosing the suburbs over the city, he adds, because of a shortage of condos in urban centers fitting their entry-level price range. “Affordability pressures make buying in the city extremely difficult for most young households,” he says. “Even if an urban setting is where they’d like to buy their first home, the need for more space at an affordable price is for the most part pushing their search further out.”

Source: Council of Residential Specialists

Michael Caruso is a long time member of the Council of Residential Specialists, designation CRS

mcaruso@surterreproperties.com

www.CarusoRealEstate.com

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Stats are in for 2016- Homes Sold in Dana Point, Laguna Beach & Laguna Niguel


Dana Point – Homes Sold:
$0-1M = 346 homes sold
$1M- 3M = 142 homes sold
$3M+ = 45 homes sold
Highest Priced Sale: $19,997,500
Lowest Priced Sale: $186,000

Laguna Beach – Homes Sold:
$0-1M = 45 homes sold
$1M- 3M = 256 homes sold
$3M+ = 73 homes sold
Highest Priced Sale: $45,000,000
Lowest Priced Sale: $261,600

Laguna Niguel – Homes Sold:
$0-1M = 879 homes sold
$1M- 3M = 209 homes sold
$3M+ = 8 homes sold
Highest Priced Sale: $6,295,000
Lowest Priced Sale: $235,000

Are you interested in finding out the 2016 stats for your city? We have homes available throughout OC, for everyone and at every price. Call 949-545-2080 or email us at mcaruso@surterreproperties.com with questions.

www.carusorealestate.com

Tips on Holding a Safe Open House


 

NAR has designated September as Realtor Safety Month. There’s no time like the present for some safety tips.

Open house pic

Most of us will hold an open house at one time or another, so it’s a good idea to follow some safety guidelines so we don’t become a victim of crime.

Open houses are a great way to meet new buyers and expose your listing to the public, but they can be a target for criminals.

Here are 10 Tips for Holding a Safe Open house:

1. If possible, have at lease one other person working with you at the open house.

2. Check the strength, signal and the battery life of your cell phone before the open house.

3. Upon entering the house, check all rooms and select several “escape ” routes.

4. Make sure that escape routes through the back door do not prohibit your escape from the back yard. Make sure there are no high fences or locked gates.

5. Have all open house visitors sign in. Ask for full name, address, phone number and email.

6. When showing a house, try to walk behind them or along side of them.

7. Avoid getting cornered or trapped in small rooms, etc. Do not let a visitor distract you while someone else is in the house.

8. Inform a neighbor of the open house and make sure your office, family or friend are aware of your open house and check in with them frequently.

9. Tell the owners not to leave any drugs, jewelry or valuables out.

10. At the end of an open house, check all the rooms and yard before leaving. Close all windows and lock all doors. Be aware of your surroundings and be careful getting into your car.

We Are Now Accepting Qualified Listings

Call Today for More Info on Our

Distinctive Marketing Plans

And thank you for making me Your Orange County Real Estate Connection.

http://www.MichaelCarusoRealEstate.com

Best regards,

Michael Caruso, Broker Associate ABR ABRM CLHMS CRB CRS GREEN GRI

Surterre Properties

Past President, Orange County Association of Realtors (949) 495-8600

New Custom Home Listing in Laguna Niguel


 

Beautiful European Style Custom Home in Guard Gated Ocean Ranch, in Laguna Niguel, California

61 POPPY HILLS ROAD ~  Offered at $3,195,000

 

Front Elevation
Front Elevation
 

Dramatic Staircase and Foyer
Dramatic Staircase and Foyer
Formal Living Room
Formal Living Room
Formal Dining Room
Formal Dining Room
Gourmet Kitchen
Gourmet Kitchen
Great Room and Bar
Great Room and Bar
Otis Elevator
Otis Elevator
Yard with Pool & Spa
Yard with Pool & Spa
Library and Office
Library and Office
Private Gym
Private Gym

Being Likeable Can Help You Get More Clients


59_seconds

Likeability is a subjective term. Who’s likeable and how important is it?

According to Best selling author and psychologist, Richard Wiseman, in his book “59 Seconds: Think a Little, Change a Lot”, 30 years of research says it doesn’t always come down to qualifications, experience, education or a host of other criteria. Often times. it comes down to likeability.

Likeability has also been linked to the success of presidential candidates in a presidential race (as predicted in Gallup poll). Likeable people are reported to be far less likely to get a divorce, or be sued by malpractice. Likeable people are easier to work with and trusted more.

So instead of cutting your commission or adding even more designations behind your name to get business, you may want to try being irresistibly personable to help win over more clients. However, don’t go too far, or people are also less likely to trust you if you come off as “too perfect”.

Here are nine easy things you can practice to become more likeable:

1. Be known for your Positive attitude

2. Be passionate about what you’re doing

3. Have a good sense of humor

4. Assume the best in people, especially in front of others

5. Be complimentary, but not over the top

6. Listen more than you talk. Here’s how: Hear it, Acknowledge it, Add something of Value

7. Be known for your adaptability

8. Be polite. Have good manners, good grooming and good language

9. Be humble

And what would you think the 10th thing would be?

We Are Now Accepting Qualified Listings

Call Today for More Info on Our

Distinctive Marketing Plans

And thank you for making me Your Orange County Real Estate Connection.

http://www.MichaelCarusoRealEstate.com

Best regards,

Michael Caruso, Broker Associate ABR ABRM CLHMS CRB CRS GREEN GRI

Surterre Properties

Past President, Orange County Association of Realtors (949) 495-8600

Carpe Diem…


Special Day Today ~ 12.12.12

It is the last repeating number date of the century, and just possibly holds a bit of magic.  So go seize the day and make it magical.

    

Carpe diem…

 

We Are Now Accepting Qualified Listings

Now providing “Short Sale Services”

Call Today for More Info on Our 

 Marketing Plan 

And thank you for making me Your Orange County Real Estate Connection.     

www.MichaelCarusoRealEstate.com

Best regards,

Michael Caruso, Broker ABR ABRM CLHMS CRB CRS GREEN GRI

Past President, Orange County Association of Realtors (949) 495-8600  

The Truth About Social Media Sites


Why is Social Media Important?

  • Great way to Network and increase our trustworthiness, goodwill and credibility.
  • Social media can help generate leads, track clients, sales and distribution, as well as improve productivity.
  • Print media is largely losing its appeal, and people are now looking to a different direction to promote their business and improve their business prospects.
  • Social media sites make you more visible to the client, and can relate to them on a personal level.
  • Social media allows you to create meaningful and personal relationships with clients and potential customers.
  • Generate powerful traffic to your website.
  • Cost effective way to announce new properties or services.
  • Meet new people across the globe.
  • No mass email or promotional marketing to sort out and read in your email inbox.

 Facts and Figures

  •  The top social networking websites is divided into three categories: General purpose, special interest social networks with a specific theme, and international sites.
  • 79% of companies use Social Media
  • 65% of Adults online use social media for personal and professional use.
  • Users that follow brands or businesses has increased by 106% and are more likely to continue usage and recommend to others.
  • 23% of facebook users check their account 8 or more times daily. Average of total users is  4 – 5 times daily.
  • Fastest growing segment in social media are 45-55 years old.
  • Facebook , Twitter and Linkedin has the biggest subscribed members and the greatest impact on consumers and businesses.
  • It has been estimated that in 2012, social media revenues will reach 17 billion dollars globally with the majority coming from advertising.
  • In 2013, the idea that social media is a soft, networking tool will slowly give way to its acceptance as a serious business tool.

 Will you jump on the bandwagon in 2013? There really is no other option…

 We Are Now Accepting Qualified Listings

Now providing “Short Sale Services”

Call Today for More Info on Our 

Marketing Plan 

And thank you for making me Your Orange County Real Estate Connection.     

www.MichaelCarusoRealEstate.com

Best regards,

Michael Caruso, Broker ABR ABRM CLHMS CRB CRS GREEN GRI

Past President, Orange County Association of Realtors (949) 495-8600