Trending First Time Home Buyers….WHO ARE THEY?


While the overall number of first-time homebuyers continues to decline, one segment of the population is bucking the trend. Young people ranging in age from their late teens to mid-30s, known as millennials, are the largest and fastest growing group of homebuyers, according to the National Association of REALTORS® (NAR). Instead of converted industrial spaces and hip coffee shops in city centers, these young people are opting instead for older single-family homes with manicured lawns and soccer leagues in the suburbs.

The median age of millennials, 30, is the driving force behind this trend. “This is typically the time in life where one settles down to marry and raise a family,” says Lawrence Yun, NAR’s chief economist. And these buyers are choosing the suburbs over the city, he adds, because of a shortage of condos in urban centers fitting their entry-level price range. “Affordability pressures make buying in the city extremely difficult for most young households,” he says. “Even if an urban setting is where they’d like to buy their first home, the need for more space at an affordable price is for the most part pushing their search further out.”

Source: Council of Residential Specialists

Michael Caruso is a long time member of the Council of Residential Specialists, designation CRS

mcaruso@surterreproperties.com

www.CarusoRealEstate.com

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Desiderata – An Inspirational Poem


 

 

Motivational Monday Quote ~ Be Happy

 

 

Desiderata

 — written by Max Ehrmann in the 1920s —

 

Go placidly amid the noise and the haste,
and remember what peace there may be in silence.

As far as possible, without surrender,
be on good terms with all persons.
Speak your truth quietly and clearly;
and listen to others,
even to the dull and the ignorant;
they too have their story.
Avoid loud and aggressive persons;
they are vexatious to the spirit.

If you compare yourself with others,
you may become vain or bitter,
for always there will be greater and lesser persons than yourself.
Enjoy your achievements as well as your plans.
Keep interested in your own career, however humble;
it is a real possession in the changing fortunes of time.

Exercise caution in your business affairs,
for the world is full of trickery.
But let this not blind you to what virtue there is;
many persons strive for high ideals,
and everywhere life is full of heroism.
Be yourself. Especially do not feign affection.
Neither be cynical about love,
for in the face of all aridity and disenchantment,
it is as perennial as the grass.

Take kindly the counsel of the years,
gracefully surrendering the things of youth.
Nurture strength of spirit to shield you in sudden misfortune.
But do not distress yourself with dark imaginings.
Many fears are born of fatigue and loneliness.

Beyond a wholesome discipline,
be gentle with yourself.
You are a child of the universe
no less than the trees and the stars;
you have a right to be here.
And whether or not it is clear to you,
no doubt the universe is unfolding as it should.

Therefore be at peace with God,
whatever you conceive Him to be.
And whatever your labors and aspirations,
in the noisy confusion of life,
keep peace in your soul.

With all its sham, drudgery, and broken dreams,
it is still a beautiful world.
Be cheerful. Strive to be happy.

 

Being Likeable Can Help You Get More Clients


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Likeability is a subjective term. Who’s likeable and how important is it?

According to Best selling author and psychologist, Richard Wiseman, in his book “59 Seconds: Think a Little, Change a Lot”, 30 years of research says it doesn’t always come down to qualifications, experience, education or a host of other criteria. Often times. it comes down to likeability.

Likeability has also been linked to the success of presidential candidates in a presidential race (as predicted in Gallup poll). Likeable people are reported to be far less likely to get a divorce, or be sued by malpractice. Likeable people are easier to work with and trusted more.

So instead of cutting your commission or adding even more designations behind your name to get business, you may want to try being irresistibly personable to help win over more clients. However, don’t go too far, or people are also less likely to trust you if you come off as “too perfect”.

Here are nine easy things you can practice to become more likeable:

1. Be known for your Positive attitude

2. Be passionate about what you’re doing

3. Have a good sense of humor

4. Assume the best in people, especially in front of others

5. Be complimentary, but not over the top

6. Listen more than you talk. Here’s how: Hear it, Acknowledge it, Add something of Value

7. Be known for your adaptability

8. Be polite. Have good manners, good grooming and good language

9. Be humble

And what would you think the 10th thing would be?

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Best regards,

Michael Caruso, Broker Associate ABR ABRM CLHMS CRB CRS GREEN GRI

Surterre Properties

Past President, Orange County Association of Realtors (949) 495-8600

Keep your Pets Safe and Cool in the Summertime


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Five Ways to Keep Pets Cool
Water play, shade and tasty treats…

In the heat of the summer, you may be cranking up the air-conditioning to stay comfortable, but don’t forget about your four-legged pals — especially if they’re spending a lot of time outdoors. Consider these five fun and easy ways to keep them cool and happy.

H2O and treats

It may sound obvious, but your dog and other pets need access to plenty of fresh, cold water. On a really hot day, you might toss a few ice cubes in the bowl to keep the water even colder. There are also ice cream treats designed specifically for dogs, or you can find recipes online to make your own. Here’s one clever idea — fill an ice cube tray with chicken broth or beef broth and then toss your dog a “pop” once the individual squares are frozen.

Water play

Many dogs love to get wet, whether they are splashing in a stream, swimming in a lake or jumping into a kiddie pool in your backyard. You can also set up a sprinkler for them to run through.

Check out new products

There are always new products on the market to keep pets cool in the heat, such as cooling bandanas and collars, pet beds that can be filled with cool water, and a collapsible water dish that you can carry anywhere — from a hike to a car ride. Keep in mind that if you’re driving with your dog, do not leave him waiting in the car for you, even if you crack the windows. His body temperature can rise quickly in a hot car and prove fatal.

Limit activity in the middle of the day

If you’re heading out for a walk or involving your pet in other outdoor activities, make sure to plan your excursion during cooler parts of the day (morning and early evening). The middle of the day is usually the hottest, and too much activity during this time can lead to an overheated pet. Pay attention to your pet’s cues and seek the advice of a vet if she is exhibiting any health problems.

Provide shade

If your pet stays outdoors, make sure he has a shady place to retreat when the heat becomes too intense. If you don’t have any natural shade in your yard, consider getting a beach umbrella or invest in a doghouse.

With a little bit of thought and preparation, you can prevent your pets from suffering in the summer sun. And they’ll love you all the more for it.

This article is presented by M.Benz of Laguna Niguel, California

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Best regards,

Michael Caruso, Broker Associate ABR ABRM CLHMS CRB CRS GREEN GRI

Surterre Properties

Past President, Orange County Association of Realtors (949) 495-8600

Caruso’s Saturday Shot ~ When Life Gives You Lemons…


When life gives you lemons, make lemonade!

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And thank you for making me Your Orange County Real Estate Connection.

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Michael Caruso, Broker ABR ABRM CLHMS CRB CRS GREEN GRI

Past President, Orange County Association of Realtors (949) 495-8600

Carpe Diem…


Special Day Today ~ 12.12.12

It is the last repeating number date of the century, and just possibly holds a bit of magic.  So go seize the day and make it magical.

    

Carpe diem…

 

We Are Now Accepting Qualified Listings

Now providing “Short Sale Services”

Call Today for More Info on Our 

 Marketing Plan 

And thank you for making me Your Orange County Real Estate Connection.     

www.MichaelCarusoRealEstate.com

Best regards,

Michael Caruso, Broker ABR ABRM CLHMS CRB CRS GREEN GRI

Past President, Orange County Association of Realtors (949) 495-8600  

The Truth About Social Media Sites


Why is Social Media Important?

  • Great way to Network and increase our trustworthiness, goodwill and credibility.
  • Social media can help generate leads, track clients, sales and distribution, as well as improve productivity.
  • Print media is largely losing its appeal, and people are now looking to a different direction to promote their business and improve their business prospects.
  • Social media sites make you more visible to the client, and can relate to them on a personal level.
  • Social media allows you to create meaningful and personal relationships with clients and potential customers.
  • Generate powerful traffic to your website.
  • Cost effective way to announce new properties or services.
  • Meet new people across the globe.
  • No mass email or promotional marketing to sort out and read in your email inbox.

 Facts and Figures

  •  The top social networking websites is divided into three categories: General purpose, special interest social networks with a specific theme, and international sites.
  • 79% of companies use Social Media
  • 65% of Adults online use social media for personal and professional use.
  • Users that follow brands or businesses has increased by 106% and are more likely to continue usage and recommend to others.
  • 23% of facebook users check their account 8 or more times daily. Average of total users is  4 – 5 times daily.
  • Fastest growing segment in social media are 45-55 years old.
  • Facebook , Twitter and Linkedin has the biggest subscribed members and the greatest impact on consumers and businesses.
  • It has been estimated that in 2012, social media revenues will reach 17 billion dollars globally with the majority coming from advertising.
  • In 2013, the idea that social media is a soft, networking tool will slowly give way to its acceptance as a serious business tool.

 Will you jump on the bandwagon in 2013? There really is no other option…

 We Are Now Accepting Qualified Listings

Now providing “Short Sale Services”

Call Today for More Info on Our 

Marketing Plan 

And thank you for making me Your Orange County Real Estate Connection.     

www.MichaelCarusoRealEstate.com

Best regards,

Michael Caruso, Broker ABR ABRM CLHMS CRB CRS GREEN GRI

Past President, Orange County Association of Realtors (949) 495-8600