Purse parties, jeans parties, and cash for gold parties have become very popular with women. But have you ever been to a shredding party?
Shredding parties are the new marketing tactic for small businesses. The constant challenge of creative, neighborhood marketing and the increasing threat of identity theft and fraud have made this a popular event. Document shredding “parties” have become an excellent way for entrepreneurs to assist the community, build their reputations and protect important information.
Local Better Business Bureaus are even starting to recognize shredding events and will recruit various companies as sponsors. Insurance agencies, notary publics, neighborhood associations and local government agencies have held these events across the country.
Any business or person can host their own shredding party; try partnering with a local document shredding company. Network with others and safely dispose of documents containing sensitive information like signatures, account numbers, and Social Security numbers. This will ensure their customer privacy and make sure they remember the name of the hosting business in a positive light.
And thank you for making me Your Orange County Real Estate Connection.
Michael Caruso, Broker ABR ABRM CRB CRS GREEN GRI
2007 President, Orange County Association of Realtors